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WHY
ADVERTISE WITH TRADETREK.COM
Tradetrek.com
is a leading online investment service provider offering
revolutionary analytical tools and trading strategies
to active online investors. Tradetrek.com services include
real-time stock pattern searches, Neural Network 5-day
stock forecasting, fundamental stock valuation models,
technical trading strategies, portfolio and risk management,
as well as extensive online investment-education resources.
Tradetrek.com offers a variety of services:
- Web-based service: Open, Basic, Silver, and Gold
- Software-based service: Tradetrek Enterprise
Since
the site launch in November 1999, Tradetrek.com has
ramped up a subscription-based of over 126,800 active
investors (end of May, 2002), and serves over 7 million
advertising impressions per month. These numbers will
keep growing rapidly because Tradetrek.com is continuously
adding more breakthrough features and allocates significant
online and offline marketing budget.
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DEMOGRAPHICS
| Age |
Percentage of the Total |
| 18 - 24 |
10% |
| 25 - 34 |
19% |
| 35 - 44 |
23% |
| 45 - 54 |
22% |
| 55 - 64 |
17% |
| >64 |
9% |
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| Types of Broker Services They Are Using |
Percentage of the Total |
| Discount |
23% |
| Full Services |
10% |
| Online Brokers |
62% |
| Others |
5% |
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| Trading Profile |
Percentage of the Total |
| < 10,000 |
36% |
| 10,000 - 39,999 |
24% |
| 40,000 - 99,999 |
17% |
| 100,000 - 199,999 |
8% |
| 200,000 - 349,999 |
6% |
| > 350,000 |
9% |
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| Numbers of Trade Per Year |
Percentage of the Total |
| 5 - 10 |
17% |
| 11 - 20 |
19% |
| 21 - 40 |
18% |
| 41 - 99 |
21% |
| 100 - 249 |
13% |
| > 250 |
12% |
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| Number of Online Purchases in the Past Year |
Percentage of the Total |
| 1 |
13% |
| 2 - 4 |
28% |
| 5 - 10 |
23% |
| > 10 |
36% |
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ADVERTISING
PROGRAM RATES
| Banner |
Guaranteed Monthly Impression |
CPM (1 Month) |
CPM (3 Month) |
| Leader Board: 468 x 60 pixels |
75,000 |
US$ 12 |
US$ 10 |
| Skyscraper: 125 x 615 / 120 x 600 pixels |
75,000 |
US$ 12 |
US$ 10 |
| Rectangle: 336 x 280 pixels |
75,000 |
US$ 10 |
US$ 8 |
| Button: 110 x 90 pixels, 88 x 31 pixels |
75,000 |
US$ 4 |
US$ 4 |
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SPECIFICATION
Banner
& Button
Banner: 468 x 60 pixels
Banner: 125 x 615 / 120 x 600 pixels
Banner: 336 x 280 pixels
Button: 110 x 90 pixels, 88 x 31 pixels
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SERVING
and TRACKING
We use custom designed ad-serving and tracking, your company will be provided with a unique ID and Password to login and track your advertising campaign.
For
detailed information about our advertising programs,
please send emails to sales@tradetrek.com
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